November 11, 1991: One week before his "Black Or White" music video airs, a memo circulated at MTV, instructing the network's on-air personnel to refer to Michael Jackson as the King of Pop at least twice a week during the next two weeks.
Frank Sinatra was the King of Pop in the mid-1940s; perhaps the first bearer of the crown. Elvis Presley was King of Pop from 1956, when he exploded like a supernova on to world consciousness, until 1960, when he emerged from the army and began his fade into a routine of bad Hollywood films.













